What would a 90% closing rate mean to you? While selling a “commodity”? Without lowering your price or your margins?
That’s the topic of this selling session, based on lessons from 28 years, 2,100 companies, and nearly 50,000 salespeople. Discover how to bypass commoditization by ethically “rewriting” the prospect’s buying process – on your terms.
Get answers to the 3 questions every prospect has:
- Why you?
- Why you now?
- Why at your price?
Featuring the notorious “cinnamon story” and the Secrets of D.V. Designed to turn everything you learn at today’s conference into tactics you can use tomorrow!
Participants to this session will:
- Understand how to leverage your differentiators, especially when the buyer’s process is to commoditize you.
- Strategies to avoid doing “unpaid consulting” where they take your ideas shopping and then buy from a competitor.
- Identifying and countering the four deadly steps in the Prospect’s Buying System.
- Increased clarity about what you really have to sell and how to get a better price for it.
Terry Slattery
Over the past 31 years, Terry Slattery has helped over 2,100 clients grow revenues and margins. He has developed value differentiation strategies for clients in more than 100 industries, re-engineered their sales processes, and trained and coached executives and sales organizations. From home-based enterprises to Fortune 100 companies he has helped increase their top-line revenue and decrease their selling costs.
The creator of Wimp JunctionTM—a program that teaches how to recognize and eliminate nonproductive sales behavior during complex sales—has helped tens of thousands of salespeople improve their sales productivity.
When he is not helping companies grow, he is playing blues and jazz piano and searching for the world’s spiciest cuisine.
When: Friday, June 1, 2018
7:15 am – Breakfast and Networking
8:00 am – Terry’s Presentation
9:00 – 9:15 am – Networking
Location:
DoubleTree Park Place Hotel (394/100)
1500 Park Place Blvd
Minneapolis, MN 55416
Investment: (hot breakfast included)
$25 per PSA Gold Member
Silver Members and Guests are welcome at $45 per person
Registration Deadline: NOON Wednesday, May 30, 2018
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