Most Salespeople are good at determining objectives for their sales interactions while few understand the difference of having a commitment objective in mind.  Since a commitment objective is a goal to gain an agreement that moves the sales process forward; one must first know where they are within the journey known as their sales cycle.  Does the sales person have a well-documented sales cycle (aka road map) to help them plan for the various commitments leading up to the ultimate sale, do they have a process for asking for those commitments?  All of these individual components help Salespeople manage their overall sales pipeline.  Have a plan to strategically manage you’re your sales pipeline.

Take-a-ways you can immediately benefit from:

  • Understand and use commitment objectives to move sales interactions forward to closure
  • How to document your individual sales cycle to help plan and strategize sales interactions
  • Have a process for knowing what commitment to ask for

We will provide sales cycle templates for attendees to document their new and current customer sales cycles.

Rick Macias

Rick is a Director, Sales Training & Coaching for the Sales Board in Minneapolis, MN, a sales training and consulting firm that authors the Action Selling program.

Rick brings over twenty years of experience in sales as well as over seven years of sales training and coaching in many industries. He has experience facilitating workshops that range from 5 to 45 people and has experience as a speaker for groups as large as 3,000 people.

After consistently demonstrating the ability to rise to the top in a selling environment, he advanced to a divisional sales trainer with a national company and has been helping individuals and companies, all around the country, to achieve increased sales revenues through the way they sell.


When: Friday, March 2, 2018
7:15 am – Breakfast and Networking
8:00 am – Rick’s Presentation
9:00 – 9:15 am – Networking

Park Place Hotel (394/100)Register Now!
1500 Park Place Blvd
Minneapolis, MN 55416

Investment: (hot breakfast included)
per PSA Gold Member
Silver Members and Guests are welcome at $45 per person

Registration Deadline: NOON Wednesday, February 28, 2018

Click on a sponsor’s logo to visit their site:

Biz Journal

About Bill Hellkamp

Bill Hellkamp has dedicated the past 30 years to helping professionals maximize their capabilities. A noted facilitator, executive coach and speaker, Bill is able to captivate audiences with his entertaining and insightful perspective on individual and team development. Through interactive activities and thoughtful questioning he is able to increase the participant’s awareness of where they need to grow. He then gives them practical tools to accomplish that evolution. He has published hundreds of motivating articles and videos that can be accessed on his website at Each year he speaks to thousands of business, government and community leaders throughout the Unites States as well as Canada, England, France, Germany and Spain. Clients include Medtronic, Toro, 3M, Abbott Diagnostics, Capital Safety, XRS, MicroEdge, The City of Minneapolis, RSM US, and Digital River. His organization, REACH Development Systems, specializes in presentation skills, sales development and leadership training. One of the most exciting concepts he has been working on is to combine group training with personal coaching to provide more permanent improvement for each participant.

Leave a comment

Your email address will not be published. Required fields are marked *